What it is about

Content5 acquires, bundles and evaluates information from all five areas surrounding your business. This, for example, includes

with regards to politics

•    Political and regulatory frameworks of target markets
•    Regulatory requirements for R&D or production processes
•    Procurement systems of the public sector
•    Attitudes of political decision-makers
•    Developments in subsidy regulations and the state as a market participants

with regards to business

•    Decisive factors for market risks
•    Relevant market drivers
•    Market structures and market segments
•    Relevant competitors as well as their positioning and strategies
•    New opportunities, niches and future markets

with regards to the media

•    Public debates and popular issues
•    Published opinions and moods
•    Company reputation in media relevant to decision-makers
•    Trends and consumer topics in social media
•    Perception of your company’s products, brands or decision-makers in the media and Web 2.0

with regards to science

•    Relevant technological developments
•    Patent and subsidy landscapes
•    Experts and specialised employees

with regards to society

•    Changes in socio-economic frameworks in specific markets
•    One-off and ongoing activities of NGOs, citizens’ initiatives and associations