With competitive intelligence, Content5 supports a food producer and performs an analysis of the German food market.

Market analysis of the food industry

With competitive intelligence, Content5 supports an Italian food producer and performs an analysis of the German food market. This market analysis gives the producer a decision-making tool to help determine whether a new product should be introduced into the German market. The client receives a market overview, an analysis of the target customers and competition, an overview of possible competing products and a recommendation on the planned market entry.

The value of this project: The market analysis offers food producers the ideal roadmap for entry into the market. Chances and risks as well as the market potential of the products can be estimated