Our competitor monitoring helps you to not lose sight of your competition. Together with you, we define the relevant competitors and keep you up to date on their strategies, products, marketing and sales activities as well as social media activities and customer communication. Our competitor monitoring supports you with a well-founded and complete benchmarking, which helps you to measure yourself against your competition.
A further advantage: Through our language, country and industry expertise, we can also cover news regarding competitors from different regions of the world and various industries. Working together with you, we define the relevant source sets, including freely accessible information from the press, social media, market and industry magazines and company websites as well as non-public information from paid databases. The frequency of the competitor monitoring (daily / weekly / monthly / quarterly) and the format (newsletter / report / Excel tables) can be adapted to your individual needs.
Here you can find an example of our work in practice.
